Earlier, 976 numbers used 976 as a local prefix (970 or 540 in some markets like New York state), though it was not assigned to a specific telephone exchange like other prefixes.These numbers were dialed as any other number, such as 976-1234.Diplomatic services, such as the US Embassy in London or the UK Embassy in Washington, have also charged premium rates for calls from the general public.
Unlike a normal call, part of the call charge is paid to the service provider, thus enabling businesses to be funded via the calls.
Initially, consumers had no choice regarding the accessibility to 900/976 numbers on their phones.
However, in 1987, after a child had accumulated a bill of ,000 From the early 1980s through the early 1990s, it was common to see commercials promoting 1-900 numbers to children featuring such things as characters famous from Saturday morning cartoons to Santa Claus.
Due to complaints from parent groups about kids not knowing the dangers and high cost of such calls, the FTC enacted new rules and such commercials ceased to air on television as of the mid-1990s.
Using 900 numbers for adult entertainment lines was a prevalent practice in the early years of the industry.